WhiteBIT Marks 7 Years of Growth, Introduces W Group as a Global Fintech Powerhouse
Vilnius, Lithuania, November 20th, 2025, Chainwire
WhiteBIT has officially marked its seventh year of operations, reflecting its growth from a single European cryptocurrency exchange into a global digital asset ecosystem now serving 35 million users. Since its inception, the platform has broadened its service offerings, user base, and strategic partnerships, contributing to the development of infrastructure and standards within the cryptocurrency industry.
Introducing W Group: A Global Fintech Ecosystem
In 2025, WhiteBIT proudly introduces W Group, a global fintech ecosystem built on the values of security, professionalism, and innovation, serving 35 million users worldwide with a total capitalization of $38.9 billion.
W Group unites eight companies:
- WhiteBIT — the largest European centralized crypto exchange by traffic
- Whitepay — SaaS company that provides cryptocurrency solutions
- Whitechain — Low-cost, fast, and secure EVM blockchain platform
- white.market — An innovative P2P marketplace for CS2 skins trading
- The Coinomist — Analytical platform and news portal about the crypto industry
- ByHi show — educational entertainment show about the blockchain industry
- PayUniCard — The first non-banking institution in Georgia
- HashBank — Georgia’s first fully digital bank
“Our vision is a world where blockchain empowers everyone—making finance simple, secure, and part of everyday life. We believe that mass adoption of blockchain will unlock new opportunities, drive innovation, and create a more inclusive financial future. At W Group, we are committed to building the tools that make this future possible for everyone, everywhere,” said Volodymyr Nosov, Founder and President of W Group.
The W Group brings together a team of 1,300 professionals and across nine offices in Lithuania, Spain, Croatia, Kazakhstan, Australia, Georgia, Turkey, Ukraine, and UK, reflecting its commitment to global reach and trusted service.
Seven Years, Millions in Trust
At the center of W Group remains the WhiteBIT exchange, which serves 8 million users across 150 countries, facilitating $2.7 trillion in annual trading volume, and has seen its native WhiteBIT Coin (WBT) grow 27-fold since launch, underscoring user confidence and steady adoption. Over the past year, the WhiteBIT exchange accelerated its global expansion, expanding to Australia, Kazakhstan, Croatia, Italy, Argentina, and Brazil.
As part of its anniversary observance, WhiteBIT has launched a global brand campaign focused on the theme of trust in modern technology. The campaign features a series of three short films that use irony to highlight common concerns surrounding cryptocurrency, while illustrating how the platform has addressed these issues as part of its broader user trust strategy.
Security remains central to this trust. WhiteBIT ranks among the top three most reliable exchanges with an AAA rating from CER.live and was the first crypto exchange to achieve the highest Cryptocurrency Security Standard (CCSS) Level 3 certification.
Setting Industry Firsts
WhiteBIT has had a landmark year with major firsts. It hosted the first International Crypto Trading Cup (ICTC 2025), which brought top traders together on one stage in a live-streamed competition, setting a new standard for crypto trading events. In an unprecedented moment, the winner’s name was displayed on the LED screens during the El Clásico football match — blending the excitement of esports, crypto, and world-class football.
WhiteBIT also held the first-ever metaverse graduation ceremony for students of its “Blockchain Technologies” program at Ukrainian National University of “Kyiv-Mohyla Academy”, The company also held the first metaverse graduation ceremony for students of the “Blockchain Technologies” program at Kyiv-Mohyla Academy, issuing NFT certificates on Whitechain as the company’s commitment to education and pioneering digital experiences.
SportsFi Leadership
WhiteBIT has strengthened its presence in the intersection of digital finance and professional sports through its partnership with Juventus FC, becoming the club’s official cryptocurrency exchange partner and sleeve sponsor. As part of the collaboration, WhiteBIT introduced the Crypto Fan Zone, a digital initiative aimed at enhancing supporter engagement. The partnership reflects the growing integration of blockchain solutions within the sports industry and explores new models for global fan interaction.
Product and Institutional Growth
WhiteBIT continues to expand its product suite and strengthen its ecosystem. The WhiteBIT Nova debit card processed over $50 million in transactions in the first year. New features — Flexible Crypto Lending and Hedge Mode — give users additional control, while WhitePool is among top 15 global mining pools, increasing its hashrate from 7 to 10.5 EH/s. The company also introduced WB Check, a tool that enables seamless asset transfers without requiring the recipient to onboard to the platform.
On the institutional side, WhiteBIT now serves over 1,300 institutional clients with solutions including Crypto-as-a-Service, OTC trading, liquidity provision, custody, wallet-address generation, and Portfolio Margin. WhiteBIT also hosted an exclusive Institutional Night at the FC Barcelona Museum, bringing select financial leaders together for a private discussion on the future of stablecoin adoption.
Looking Ahead
WhiteBIT’s evolution from a regional European exchange to a global digital asset ecosystem reflects its ongoing focus on innovation and trust within the crypto and blockchain sector. Operating under W Group, the company continues to develop secure, user-oriented infrastructure and services tailored to the needs of both retail and institutional participants.
About WhiteBIT
WhiteBIT is the largest European cryptocurrency exchange by traffic, offering over 900 trading pairs, 340+ assets, and supporting 8 fiat currencies. Founded in 2018, the platform is a part of W Group which serves more than 35 million customers globally. WhiteBIT collaborates with Visa, FACEIT, Juventus Football Club and the Ukrainian national football team. The company is dedicated to driving the widespread adoption of blockchain technology worldwide.