
CoinGate Data Shows: Amid Stablecoin Rise, Bitcoin Remains the Top Choice for Retail Crypto Payments
Vilnius, Lithuania, October 28th, 2025, Chainwire
Eleven-year analysis (2014–2025) finds Bitcoin accounts for 44% of all transactions on CoinGate; in 2025, YTD Bitcoin leads with 22.7% share, ahead of USDT, LTC, and USDC.
CoinGate today released Bitcoin Payments: Eleven-Year Data Overview (2014–2025), a longitudinal analysis of retail crypto payments on its platform. The study shows that Bitcoin (BTC) has generated 44% of all transactions processed on CoinGate since 2014. From 2025 to date, Bitcoin has again been the most used currency at 22.7% of orders, followed by USDT (19.8%), LTC (14.0%), and USDC (11.5%).
The full report is available here: Bitcoin Payments: Eleven-Year Data Overview.
The findings highlight Bitcoin’s endurance across market cycles and competitive shifts. In 2022, BTC payment volume on CoinGate grew 41.7% year-over-year despite a bear market. In 2024, stablecoins – especially USDT – temporarily took the lead. In 2025, BTC returned to #1 as MiCA regulations phased out USDT in the EU.
Geography remains broad. In 2025 YTD, the United States (40.3%) leads BTC orders, followed by Germany (6.3%), the United Kingdom (5.8%), the Netherlands (5.2%), and Canada (4.0%).
This pattern is consistent with CoinGate’s regional trends analysis for 2025, which found the U.S. increasing its lead while Europe shows mixed preferences by country, and stablecoins remain more prominent across parts of Asia and Nigeria (Insights: Crypto Payments Around the World in 2025). Average order values indicate diverse use cases: the average BTC cart is €132 in 2025, above the platform average, with transactions ranging from micro-purchases to high-value services.
Average order values indicate diverse use cases: the average BTC cart is €132 in 2025, above the platform average, with transactions ranging from micro-purchases to high-value services.
Merchant categories show continued strength in digital-first sectors. In 2025 YTD, BTC payments are most common in web hosting (35.3%), followed by consumer goods (11.0%), VPNs (7.4%), proxies (6.9%), and IT services (6.1%). The Bitcoin Lightning Network also contributes meaningfully to activity: since CoinGate integrated Lightning in 2018, 6% of all BTC orders have used it; in 2025 YTD, Lightning accounts for 11.7% of BTC orders, while it peaked in 2024 with a 15.41% share.
Settlement behavior suggests rising long-term confidence among merchants. In 2025, 25.9% of BTC received by merchants on CoinGate was retained in BTC rather than immediately exchanged. The remainder was primarily settled in EUR (52.9%), USDC (12.9%), and USD (4.2%).
“The data highlights Bitcoin’s role as a durable payment rail for online commerce,” said Vilius Semėnas, CEO at CoinGate. “Despite shifts in market trends and regulation, Bitcoin has consistently been the most recognized and widely used crypto-asset at checkout for more than a decade.”
Methodology
The report analyzes CoinGate’s internal, aggregated payment data from 2014 through September 2025. Definitions include: processed orders (completed BTC payments), payment share (BTC’s percentage of total crypto payments), average cart size (euro value at the moment of payment), settlements (post-payment handling), payouts (SEND transactions from merchant balances), and Lightning payments (BTC orders via the Lightning Network since 2018). Minor variations may occur due to rounding and exchange rates. For more on CoinGate’s payments infrastructure, visit CoinGate.
About CoinGate
Founded in 2014, CoinGate is a cryptocurrency payment processor that enables businesses to accept and manage payments in crypto assets across multiple networks and Layer 2 solutions. The company also provides crypto payouts and cross-asset FX tools for business disbursements. CoinGate is based in Lithuania and serves merchants worldwide.
Users can learn more at coingate.com.
